The NZSDA (Incorporated) is an Association of employer craftspeople, bound together by a Code of Practice to uphold high standards of craftsmanship and business ethics. The Association liaises with local bodies on by-laws affecting signage, maintains apprenticeship training standards and encourages the sharing and expanding of knowledge within the Signmaking industry. Companies using the services of any of the members of the New Zealand Sign and Display Association may be assured that they are dealing with ‘Sign Craftspeople’ who are subject to redress through the Association in the event of any complaint.