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2026: A Year of Change, Challenge and Opportunity
As 2026 draws to a close, it’s a good opportunity to reflect on another busy year for New Zealand businesses.
November 9, 2026
As 2026 draws to a close, it’s a good opportunity to reflect on another busy year for New Zealand businesses.
Most members join the NZSDA for the industry connections, the training and the advocacy. Fewer realise that membership also gives them access to an insurance programme built specifically for their trade.
Wow, the end of the year is creeping up fast! We’re heading into that crazy busy stretch when everyone wants their jobs finished before Christmas, and amongst the day-to-day craziness, I have a printer that keeps throwing error codes and breaking down.
Are we actually Master Sign Makers???
This was the question I struggled with internally over 6 years ago, as a small three-person Sign Shop owner in Hamilton.
It has been so nice to see more of the sun over the last couple of weeks, and the longer evenings are definitely making it feel like summer is just around the corner. I think we’re in for a good one!
September involved a fair bit of travel for me, and I’ve come home with sore feet, plenty of ideas and a renewed appreciation for the industry we’re part of.
When business is tough, leadership gets tougher. Your team may be worried about job security, increasing workloads or what the future holds. You may be dealing with exactly the same uncertainty yourself. You don’t need to have all the answers. But how you lead during these periods matters.
Most sign and display businesses don’t think too much about insurance until something goes wrong. By then it’s too late to find out what your policy does and doesn’t cover.
NZSDA member Dustin Brattle from Octavo Group has been appointed to the Next-Gen Manufacturing Advisory Group, where he will represent the NZSDA and the wider sign industry.