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HP Introduces Breakthrough Innovations to lead the Future of Work in Large Format Printing

March 19, 2025

HP Unveils the new all-in-one HP Latex R530, one of the first compact solutions for rigid and flexible printing alongside HP PrintOS Production Hub to Unlock New Market Opportunities and Streamline Print Workflows

At HP Amplify Conference 2025, HP Inc. (NYSE: HPQ) revealed new Large Format printing innovations designed to empower Print Service Providers (PSPs) to transform their business with enhanced efficiency, versatility and sustainability.  

Small and medium PSPs struggle with rigid printing due to space constraints, high investment costs, and operational complexity, often resorting to inefficient workflows or outsourcing. Meanwhile, larger PSPs are looking for solutions that elevate their offerings and enable them to execute short runs of both rigid and flexible media.

Unveiled today, the HP Latex R530 delivers a more accessible and efficient printing solution that streamlines production for small and medium-sized print shops (PSPs). The HP Latex R530 Printer is an ideal solution for PSPs looking to enter or expand in the rigid printing market offering seamless all-in-one printing with ease of operation thanks to its compact design, elevated application capabilities, and leading sustainability.

“The HP Latex R530 eliminates trade-offs associated with traditional flatbeds as the only all-in-one compact HP Latex printing solution[i]. We constantly innovate to equip PSPs with the tools that enable sustainable growth, and this latest addition to our Latex Portfolio offers a solution for businesses of all sizes to elevate their operations and scale sustainably” said Daniel Martinez, Global Head and General Manager of HP Large Format Business.

All-in-one, Versatile and Sustainable Printing

The compact hybrid design of the HP Latex R530 Printer allows fast and easy switch between rigid and flexible applications, delivering consistent, high-quality output across multiple media types. PSPs can tap into new markets and expand print applications with HP Latex Inks and HP Latex White Ink and ensure vibrant colours and smooth gradients with HP Pixel Control technology. Automatic recirculation and printhead cleaning enable businesses to bolster uptime and reduce maintenance costs, while single-phase power system enables effortless installation in constrained spaces.

With HP’s sustainable mission at the heart of every innovation, the latest Latex printer leads the way in sustainable printing for HP. Direct-to-rigid printing reduces waste[ii] while maintaining the recyclability of fibre-based media[iii]. The device integrates sustainable innovation, including UL ECOLOGO®-certified[iv] HP Latex Inks for a healthier workspace[v], returnable extended-life[vi] maintenance cartridges, and 25% recycled plastic[vii] in the printer’s design to promote circularity.

The HP Latex R530 is expected to be available in Australia and New Zealand in April 2025.

HP PrintOS Production Hub: Precision, Efficiency, and Control for Print Operations

PSPs need streamlined workflows to fully leverage their technology, investments and workforce. Without a centralised job and production management, PSPs face inefficiencies, costly errors, and operational bottlenecks.

With the introduction of HP PrintOS Production Hub, PSPs now have access to one of the first large-format software solutions that combines order management and remote production control[viii] into a centralised, real-time platform—increasing efficiency and reducing operational complexity.

HP PrintOS Production Hub is expected to be available globally starting May 2025.

Industry-First AI-Solution for Vectorisation  

The construction industry has a tremendous opportunity to enhance productivity by streamlining manual tasks, improving stakeholder coordination, and integrating compatible software.  By equipping construction professionals with effective tools to vectorise old originals during the design phase and capture site observations and generate field reports during the construction phase, projects can be completed more efficiently and with fewer delays.

To seize these opportunities, HP is also introducing updates to HP Build Workspace. This platform, already announced last September at HP Imagine, will be one of the first solutions to use AI for the process of vectorising raster images into CAD editable documents, saving hours of manual work per drawing[ix].

With this solution construction professionals can:

  • Save 80% of the time required for each project[x] with AI Vectorisation which automatically converts drawings into CAD editable files
  • Save hours per week in field report generation during the construction phase automatically with Site Captures and Site Reports
  • Coordinate with everyone, ensuring all project stakeholders have access to the latest information

HP Build Workspace will soon connect further with the HP DesignJet portfolio to streamline communication and collaboration beyond paper such as the ability to scan to HP Build Workspace and vectorise.

“Today we’re announcing break through innovations that have the potential to completely transform the way AEC professionals work. With a focus on automation, communication and collaboration, HP is delivering the tools that tackle fundamental challenges in productivity that have inherently plagued the industry” said Xavier Juarez, Director of HP Construction Services.

AI Vectorisation with HP Build Workspace is expected to be available in North America, UK and Germany starting May 2025.

Automation to Boost Construction Productivity

To further boost productivity in industrial applications, HP announced an add-on service to HP SitePrint, enabling the measurement of floor flatness and the direct printing of elevation corrections onto the floor, eliminating the need for external data processing. Traditionally, elevation and flatness data are processed in the back office before corrections can be communicated to field operation teams.

HP SitePrint Flatness Measurement Service enables professionals to measure the flatness of the floor while printing the layout, transforming four manual processes into a single automated one. Industrial professionals can greatly reduce time spent by integrating four key processes: marking information on the floor, capturing elevation data, processing the data, and relocating elevation information, into a single automated workflow. This streamlined approach enhances efficiency and improves collaboration with real-time elevation insights.

The new service is expected to be generally available from May 2025.

Accelerating Sustainability with HP’s Sustainability Amplifier Program 

Building on the success in Industrial Printing, HP is expanding its Sustainability Amplifier Program to Large Format PSPs of all sizes. Designed to help PSPs assess their sustainability practices against industry standards, the program offers self-assessment tools, personalised recommendations and expert-developed best practices to improve their environmental impact.

Learn more about HP Large Format’s latest innovations: HP Latex R530; HP PrintOS Production Hub; HP Build Workspace; HP SitePrint  

[i] Based on internal HP testing

[ii] Target customers for the HP Latex R530 Printer are traditionally using a Print&Mount technique, using a rigid material and sticking a self-adhesive vinyl on top. With the HP Latex R530 Printer, they would print directly on the rigid material, saving on average 250 m² of self-adhesive vinyl per month, thus reducing the amount of material used and disposed of

[iii] Based on recyclability evaluation, printing with the HP Latex R530 Printer on 3A DISPA Plus, Neenah ImageMax, Reboard Honeycomb Brown, Kaemmerer Chantaffiche 200 JE and HP Premium Poster Paper. Test conducted by TU Darmstadt Fachgebiet Papierfabrikation und Mechanische Verfahrenstechnik PMV according to PTS-RH 021 category 2

[iv] UL ECOLOGO® Certified HP 832 and 873 inks meet a range of stringent human health and environmental considerations. For certifications, see www.ul.com/EL and www.ul.com/gg

[v] Based on odor sensory evaluation when printing with the HP Latex R530 Printer. Tests done in a 57 m2 room with 5ACH. Test conducted by Odournet following the standard VDI3882, where the HP Latex R530 Printer air quality was characterized, when printing, as “neutral” to “slightly pleasant” for hedonic tone

[vi] The new maintenance cassette has at least 50% more life (Liters of inks) thanks to a 50% longer cleaning cloth and to the new ink collection unit that helps use 100% of the cleaning cloth for all users compared to previous model available in Latex 700/800

[vii] Recycled plastic is expressed as a percentage of the total weight plastic. Post-consumer recycled content is based on the definition set in the EPEAT standard for imaging equipment, IEEE 1680.2

[viii] Based on a competitive comparison of HP PrintOS Production Hub and comparable competitive software solutions from the main large format vendors that compete with HP products commissioned by HP and performed by Sogeti. HP PrintOS Production Hub enables the PSP to remotely control the printer queue and manage the order intake all in one single platform, unlike any others

[ix] HP Build Workspace, the first solution to offer cloud-based AI Vectorization to convert raster drawings into working CAD files, specifically designed for architects

[x] HP’s internal evaluations estimate time savings based on pilot studies using over 1,000 customer drawings. The comparison measures drafting effort with the solution versus manual drafting. Actual savings may vary due to factors like drawing complexity and image quality

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