{"id":12485,"date":"2019-04-09T14:04:05","date_gmt":"2019-04-09T02:04:05","guid":{"rendered":"https:\/\/nzsda.org.nz\/?p=12485"},"modified":"2019-04-09T14:04:05","modified_gmt":"2019-04-09T02:04:05","slug":"coke-leading-the-way-with-3d-innovation","status":"publish","type":"post","link":"https:\/\/nzsda.org.nz\/index.php\/2019\/04\/09\/coke-leading-the-way-with-3d-innovation\/","title":{"rendered":"Coke Leading The Way With 3D Innovation"},"content":{"rendered":"<p><strong><a href=\"https:\/\/nzsda.org.nz\/wp-content\/uploads\/2019\/03\/Digital-Signs_Logo_On-White.png\"><img decoding=\"async\" class=\"alignnone size-medium wp-image-12438\" src=\"https:\/\/nzsda.org.nz\/wp-content\/uploads\/2019\/03\/Digital-Signs_Logo_On-White-88x100.png\" alt=\"\" width=\"88\" height=\"100\" \/><\/a><\/strong><\/p>\n<p><strong>Did you think LED displays were flat things that could only communicate by a 2D picture? Well you\u2019d be wrong \u2013 Coke have installed a 3D LED billboard in Times Square taking customer interaction to a whole new level!<\/strong><\/p>\n<p>If you happen to be lucky enough to be wandering through Times Square, New York, then you had better pay attention to where you\u2019re walking or the fully 3D moving LED billboard installed there by Coca Cola might catch you off-guard.\u00a0 Have a look at this video <a href=\"https:\/\/vimeo.com\/294530058\" target=\"_blank\" rel=\"noopener\">CLICK HERE<\/a> and make your own mind up.\u00a0\u00a0 Not only have Coke turned their mind to the visual message they\u2019re wanting to send, but they are also giving further impact by physically moving the modules (clusters of LEDs) at the same time.\u00a0 Do you like the ripple affect that goes through, matching the shape of the famous Coke \u2018buddy\u2019 bottle?<\/p>\n<p>This project did cost quite a bit of money and it took quite a bit of development time (we know, as we have a relationship with the LED supplier).\u00a0\u00a0 However, this is just an example, you don\u2019t have to go to quite that expense to still get a fantastic result in the marketing assistance you give your client. To speak to one of our team on what we can do for your client please call or drop us an email on <a href=\"mailto:Sales@DigitalSigns.co.nz\">Sales@DigitalSigns.co.nz<\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Did you think LED displays were flat things that could only communicate by a 2D picture? Well you\u2019d be wrong \u2013 Coke have installed a 3D LED billboard in Times Square taking customer interaction to a whole new level! If you happen to be lucky enough to be wandering through Times Square, New York, then [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":12486,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-12485","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-updates"],"_links":{"self":[{"href":"https:\/\/nzsda.org.nz\/index.php\/wp-json\/wp\/v2\/posts\/12485","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nzsda.org.nz\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nzsda.org.nz\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nzsda.org.nz\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/nzsda.org.nz\/index.php\/wp-json\/wp\/v2\/comments?post=12485"}],"version-history":[{"count":0,"href":"https:\/\/nzsda.org.nz\/index.php\/wp-json\/wp\/v2\/posts\/12485\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nzsda.org.nz\/index.php\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/nzsda.org.nz\/index.php\/wp-json\/wp\/v2\/media?parent=12485"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nzsda.org.nz\/index.php\/wp-json\/wp\/v2\/categories?post=12485"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nzsda.org.nz\/index.php\/wp-json\/wp\/v2\/tags?post=12485"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}